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About Dawn Lawson

Dawn Lawson Toms River, NJ Real Estate Agent Headshot

Agent Details

Meet Dawn

My real estate experience began in 2010 as a life long resident of Ocean County. I’ve built my business on trust, local knowledge, and a passion for helping clients find their perfect place at the Jersey Shore. As a proud agent with Keller Williams Shore Properties, I specialize in coastal homes, vacation properties, year-round residences, and investment opportunities throughout the shore communities.
 
I am also a licensed real estate agent in the State of Florida.
 
Raising my family, living and working at the Jersey Shore gives me firsthand insight into the lifestyle, neighborhoods, market trends, and unique value each community offers. Whether you’re buying your first beach home, upgrading to waterfront living, investing in a rental property, or selling a longtime family home, I’m committed to making the process smooth, informed, and successful.
 
My approach combines strong negotiation skills, responsive communication, and personalized service tailored to each client’s goals. Over the years, I’ve had the privilege of helping countless buyers and sellers navigate the market with confidence while building lasting relationships along the way.
 
When you work with me, you’re not just getting a REALTOR® — you’re getting a dedicated local expert who truly understands what makes shore living special.

What Our Clients Say

Tatiana M.

Tatiana M.

I’ve known Alicia for several years, and she is truly one of the most honest and professional people I know! She is extremely knowledgeable, an excellent communicator, and treats everyone with respect and care. Alicia consisten...
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Chandler R.

Chandler R.

Alicia is truly a one-of-a-kind person! Caring, attentive, and always there when needed. Professional without losing her character and charm, and a true delight to be around. I couldn't recommend anyone else to have in your cor...
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Simone M.

Simone M.

Professional, diligent, and courteous! If you are looking for someone to guide you in the right direction, Alicia is the best pick. She will put her heart and soul into helping you achieve your goals!
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Emily R.

Emily R.

Alicia is extremely organized, friendly, and a true go-getter. She’s easy to connect with, communicates clearly, and puts real effort into everything she does. She genuinely cares about people and goes above and beyond to make ...
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M. S.

M. S.

Alicia is very hard-working, loyal, and attentive to every detail. She is definitely someone I would want working for me and my family. She is a fixer and will always look for a win-win solution. I would highly recommend!
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Kevin H.

Kevin H.

Alicia Daniels is professional, honest, and easy to work with. She knows her market, communicates well, and genuinely looks out for her clients. I’d recommend her to anyone needing a real estate agent they can trust.
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Moni K.

Moni K.

Alicia Daniels is an exceptional real estate professional who truly stands out for her integrity, knowledge, and the way she treats people. Alicia is attentive, patient, and incredibly thorough. She takes the time to understand...
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Angela S.

Angela S.

Alicia is one of the most hardworking people I’ve met! She is bound to reach client goals no matter what it takes. Her professionalism and value reflect her strong work ethic. She treats all people with respect, sincerity, and ...
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Stephanie S.

Stephanie S.

Working with Alicia was an excellent experience from start to finish. She was knowledgeable, responsive, and genuinely had my best interests in mind throughout the entire process. Every question was answered promptly, and her g...
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Tee

Tee

Alicia is someone you immediately trust. I’ve personally watched her step into complex, high-pressure situations and find solutions where there didn’t seem to be many options. She brings integrity, professionalism, and genuine ...
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The Shore Standard is a real estate team built on a simple idea: treat every client the way we’d want to be treated. No gimmicks, no high-pressure tactics — just honest guidance from people who genuinely know and love the Jersey Shore.

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